One of Sigma’s most anticipated lenses for the full-frame Sony E-Mount cameras has an official price tag, and it’s shockingly affordable. The recently announced Sigma 24-70mm f/2.8 Art lens—a direct competitor to Sony’s expensive 24-70mm f/2.8 G Master—will begin shipping in early December for just $1,100.
The Sigma 24-70mm f/2.8 DG DN Art—which is designed from the ground up for full-frame mirrorless cameras—will be available for both the Sony E-Mount and Sigma/Panaasonic/Leica’s own L-mount, but it’s gotten the most attention from Sony a7 series users who want a native 24-70mm f/2.8 lens for less than the (admittedly exceptional) $2,200 Sony 24-70mm f/2.8 GM. The main third-party alternative, up until now, has been the even-more-affordable Tamron 28-75mm f/2.8 Di III RXD, but that’s not a true 24-70.
To that end, Sigma just delivered in spades. With a price tag of just $1,100, it’s literally half the price of Sony’s G Master lens, while promising to deliver the kind of pro-grade performance and build quality that’s become synonymous with the Art series of Sigma lenses. For L-Mount shooters, it’s also half the price of Panasonic’s LUMIX 24-70mm f/2.8 S Pro lens.
To learn more about this lens, head over to the Sigma website or go ahead and pre-order yours here. Sigma says this lens will ship in “early December,” so expect some real-world tests and comparisons to start pouring in very soon.